Peer pressure to drink to excess could be all in our minds according to a survey published for the Department of Health recently. 11-03-2010

A YouGov poll suggests that over one in five (22%) people who have ended up drinking more than planned put it down to peer pressure, while 39% of drinkers feel the need to make up an excuse or lie to justify refusing a drink.  With thanks to the Department of Health.  To read the full story go to:
http://nds.coi.gov.uk/clientmicrosite/Content/Detail.aspx?ClientId=46&NewsAreaId=2&ReleaseID=411664&SubjectId=36